Marketing Growth: How to Optimize Brand and Demand [Infographic]

When looking to drive growth marketers typically focus on demand marketing. However, research covered in a recent report from LinkedIn Marketing Solutions finds that a more balanced investment between brand and demand marketing can be highly effective. An infographic (below) explores five key principles from the report for growing your business with brand and demand marketing. The piece also […]
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Why Website Load Time and Speed Matters in 2021 [Infographic]

Most marketers know that having a speedy website matters. But just how important is site load time? One-fourth of Internet users say they would abandon a site that takes more than four seconds to load, 46% say they don’t revisit poor-performing sites, and even a one-second delay reduces customer satisfaction 16%. Load speed can make […]
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Why Do You Need to Take Domain Name Security Seriously

There are more than 370 million registered domain names on the Internet. Millions go unused. And some haven’t been updated in years, largely because the companies that registered them have forgotten about them. Companies would never forget where their offices are located, yet they routinely lose track of their “online real estate.” And that’s a serious threat […]
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Five Tips for Improving Your Digital Presence in 2023 [Infographic]

Digital presence is the totality of how you’re represented on the Web, from site landing pages and blog posts to social content and online reviews. So, how can you boost your digital presence? But first, what are the pieces to the online presence puzzle? They include: Website Your company website is the centerpiece of a […]
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