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How to Pick the Right Website Colour Scheme in 2022 [Infographic]

Colour options are very important for any website design in South Africa– since it influences everything from brand recognition to customer engagement in 2022. With that being said, how can you make sure you choose the right colour scheme for your website? An infographic (below) which is based on this guide, provides a four-step process for determining the perfect colour combination. …

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Corporate Identity and Logo Design Package Pricing South Africa

The concept of corporate identity was originally coined in the ‘70s by US advertising consultants. At its core is the idea that a clear identity helps to make a company unique, which also helps to achieve a company’s corporate goals. A South African company’s corporate identity shapes both the internal and external image of the company. With the costs and …

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How much does it cost to create a website in South Africa (2023)?

A great website is capable of accurately reflecting your brand or business. That’s why well-thought-out web design has become so important – as it can give your business the boost it needs to dominate the competitors. In the South Africa, many are visiting shops less frequently due to the ongoing COVID-19 pandemic. So, with fewer consumers visiting the high street, it’s even more important for your business …

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Marketing Growth: How to Optimize Brand and Demand [Infographic]

When looking to drive growth marketers typically focus on demand marketing. However, research covered in a recent report from LinkedIn Marketing Solutions finds that a more balanced investment between brand and demand marketing can be highly effective. An infographic (below) explores five key principles from the report for growing your business with brand and demand marketing. The piece also looks at three big benefits …

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Old Logo vs. New Logo: How Consumers Feel About Six Brand Redesigns

How do people feel about some of the biggest logo changes of last year? Do they like the revamped version or the previous look? To find out, Visual Objects surveyed 1,000 consumers in the United States on whether they prefer the new or old version of the corporate logos of six brands that conducted redesigns in 2019: Facebook, Yahoo, Slack, Zara, Sears, and …

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8 Steps for Getting Brands Through a Disruptive Crisis Like COVID-19

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